# Roadmap

The Fight roadmap is built around UFC's fight calendar and progressive feature rollouts that deepen utility, expand distribution, and strengthen the token value loop with each phase.

# Pre-TGE → TGE

During the pre-TGE phase, we publish the full emissions and governance specifications, expand the Fight.ID quest program, and run UFC-tied fight-week funnels that rehearse our acquisition and retention motions. In parallel, we launch fighter ambassador campaigns with clear creative kits, performance SLAs, and FP-based rewards so that athletes and creators can reliably onboard their audiences.

UFC Strike Gifts Drop #1 Completed: Successfully demonstrated rapid Fight.ID creation and low-friction onboarding at scale through simple engagement actions (join, verify, engage). Validated Telegram as a repeatable, high-reach distribution surface with strong performance in Asia, LATAM, and emerging markets. Rewards structured around access, FP acceleration, and licensed digital items—not token airdrops.

Why this matters: Clear economics and transparent governance reduce uncertainty for partners and users, while fight-week rehearsals prove that our funnels convert mainstream attention into identity claims and repeat engagement.

How value accrues to $FIGHT: Each rehearsal pushes more users through Fight.ID → FP → paid utilities, priming post-TGE demand for staking and entries that generate $FIGHT-denominated fees for the DAO's treasury programs.

# Post-TGE (Near-Term)

Immediately after TGE, staking goes live with FP multipliers and leaderboards so that early adopters see tangible advantages for reputation. We also run the first Prize$Fight bounties to reward standout performances and superfans, and we light up $FIGHT rails for merch and tickets with UFC-adjacent partners where supported. The Partner Ecosystem Access model launches, enabling select projects to use $FIGHT for FP distribution to the Fight.ID community through quests and campaigns.

Future UFC Strike Gifts Drop: Following the success of the first UFC Strike Gifts Drop, which validated the platform as a high-reach surface for rapid Fight.ID creation and low-friction onboarding, the 2026 roadmap aims to establish a predictable distribution and monetization rhythm. UFC Strike Gifts Telegram Drops #2, #3, and #4 are tentatively scheduled across Q2, Q3, and Q4 to maintain consistent engagement and scale the ecosystem’s geographic footprint in Asia, LATAM, and emerging markets.

This distribution strategy is specifically designed to convert Telegram's 1 billion+ users into active Fight.ID holders by funneling them into licensed drops, gated access experiences, and premium merchandise. Structured as "participate-to-access" rather than passive token airdrops, these quarterly events utilize measurable conversion targets to drive fans toward FP acceleration and authenticated digital ownership. By aligning these drops with the UFC's operating clock, Fight.ID transforms social engagement into a repeatable pipeline for long-term platform participation.

Why this matters: Fans get instant, meaningful utility on day one—stake to join fighter communities, earn boosted rewards via FP, and participate in visible prize moments. Projects gain direct access to an authenticated, engaged fanbase, creating immediate demand for $FIGHT. Telegram distribution converts mainstream users into Fight.ID holders at minimal friction.

How value accrues to $FIGHT: Staking locks remove tokens from circulation, community actions create recurring micro-fees, partner FP allocations increase program participation, and commerce rails settle in $FIGHT where available; a share of net revenues flows to the DAO for treasury programs and growth programs. Telegram-onboarded users funnel into licensed drops, gated access, and merchandise, driving downstream monetization.

# Q1 2026

We expand exchange coverage to improve routing depth and accessibility for new users. Additional partner surfaces that accept $FIGHT for access, entries, and upgrades go live. The Partner Ecosystem Access model scales, with more projects using $FIGHT for FP to incentivize Fight.ID community participation. Event-synchronized drops intensify around marquee UFC cards, with licensed collectibles, FP-boosted challenges, and gated merchandise access creating predictable revenue windows aligned to the fight calendar.

Why this matters: New partner-operated utilities add repeatable engagement loops around weekly cards with licensed operator compliance and global reach. Broader listings reduce slippage and improve onboarding for mainstream fans. Growing partner demand for ecosystem access increases program participation. Event-driven drops create repeatable, forecastable revenue tied to UFC's existing audience and promotion cycles.

How value accrues to $FIGHT: Partner utility fees flow to DAO for treasury allocation; exchange depth supports higher throughput; partner FP allocations increase program participation; drop revenues (primary sales, platform fees, royalties) flow to DAO for treasury allocation and ecosystem support, compounding value accrual as ecosystem scales.

# Q2–Q3 2026

We scale Fighter Communities with dynamic entry pricing and member dividends, deepen perk stacks (AMAs, watch-alongs, club tournaments), and roll out FightGear capsule drops tied to marquee events. FightGear business strategy and prototype merchandise reach consumer testing. In parallel, we add additional league integrations and enable selective multi-chain access where partner distribution requires it—while keeping Solana as the economic hub.

Consumer IP Collaboration — Pengu (Q2, Subject to Partner Approval): Consumer brand crossover drop expanding Fight beyond MMA-only audiences. Structured as brand-led, access-driven participation designed to bring new user cohorts into Fight.ID through shared culture-first, mainstream appeal. Partnership timing subject to partner approval and brand alignment.

MMA Gym Drops (Q2 Exploratory): Physical-to-digital funnel leveraging gyms as real-world distribution nodes and community anchors. Gym-specific digital collectibles, FP multipliers, and localized access privileges create authentic, grassroots adoption with strong defensibility versus purely digital campaigns. Gyms act as trusted onboarding environments embedded in combat sports culture.

Why this matters: Communities convert casual engagement into durable membership with real skin in the game, and apparel acts as a viral surface that reaches beyond crypto. Telegram, consumer IP, and gym drops diversify distribution channels and audience demographics, reducing reliance on crypto-native users. New league and partner surfaces multiply places where identity, reputation, and ownership matter.

How value accrues to $FIGHT: Community stakes lock supply and generate program fees; FightGear purchases and royalties can be denominated in $FIGHT; diversified drops drive Fight.ID creation and downstream conversion into paid utilities; new integrations add fresh sinks and revenue-share streams that route back to the DAO for treasury allocation and ecosystem grants.

# 2027+

We begin the FightHub rollout—an interoperable network of partner apps and leagues that honor Fight.ID, FP, and $FIGHT—and we onboard global fight organizations into the ecosystem. We also experiment with AR/VR fan experiences that use identity and reputation for access and progression. By this stage, the DAO operates fully matured treasury policies financed by real, diversified revenues. FightGear business model ready for launch with stand-alone P&L as the retail arm of the core digital product business.

Why this matters: FightHub turns our stack into a standard for combat-sports participation, compounding network effects as more partners and fans align on one identity, one reputation system, and one token. FightGear business adds value both in revenue and marketing adoption.

How value accrues to $FIGHT: Each new surface adds utility and fee streams denominated in $FIGHT; the DAO continually allocates a share of those flows to ecosystem programs (grants, liquidity, partnerships), reinforcing token value as the ecosystem scales—card after card, season after season. FightGear phygital business generates profits and serves as social proof for $FIGHT marketing purposes.

# Principles Driving Sequencing

Distribution-first: Leverage UFC fight-week cadence from day one
Identity foundation: Establish Fight.ID before deep token sinks
Governance maturity: Scale DAO operations parallel to utility expansion
Compliance & integrity: Build jurisdictional controls and safeguards early

Target timelines are directional and subject to governance decisions, market conditions, and regulatory requirements.